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Tourism Management By David Weaver, Laura Lawton

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Sales Rank: #444147 in Books
Brand: Wiley
Published on: 2009-11-02
Ingredients: Example Ingredients
Original language: English
Number of items: 1
Dimensions: 9.65" h x .64" w x 7.20" l, 1.71 pounds
Binding: Paperback
432 pages

Features

Used Book in Good Condition

From the Back Cover
Tourism is increasingly widespread and complex, and sophisticated and adaptive management is therefore required to realise its full potential as a positive and sustainable economic, ecological, social and cultural force. Tourism Management, fourth edition, gives students an introductory exposure to tourism that provides a foundation for further informed engagement with the sector, first in the remainder of their tertiary studies and then in their capacity as managers.
This fourth edition has been updated with recent industry and research developments and retains the thoroughness of content and application that had been established in the previous editions.
The twelve chapters in this book have been carefully arranged so that together they constitute a logical and sequential introductory tourism management subject that can be delivered over the course of a normal university semester.

FEATURES

Increased coverage of Chinese and other Asian tourism systems
Current Australian and international examples, statistics and information
Inclusion of a chapter on sustainable tourism including ecotourism, sustainable mass tourism and industry responses and practices
A thorough discussion of the economic, sociocultural and environmental impacts of tourism
Inclusion of a chapter on tourism research which introduces students to the important role of research in tourism
Four practical features in each chapter to illustrate and reinforce the theory:

The ‘Managing tourism’ feature focuses on situations related to the chapter theme that have important implications for the management of the tourism sector.

The ‘Contemporary issue’ feature examines a broader current theme or trend relevant to the chapter that has significant management implications.

The ‘Breakthrough tourism’ feature identifies new developments that could have an important influence on tourism management.

The ‘Technology in Tourism’ feature considers the actual or potential role of technological innovations in shaping the tourism sector and its management.

About the Author
David Weaver, George Mason University Virginia, USA
Laura Lawton, George Mason University Virginia, USA

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